The Cares Family, a leading social connection charity in the UK, has released a report that outlines ten techniques to build meaningful connections between generations and backgrounds.
The report, titled ‘Building Connection: Exploring What Works’, draws upon the expertise of UK-based civic innovators such as Ivo Gormley, the founder and CEO of Good Gym, and Ruth Ibegbuna, founder of the RECLAIM Project and The Roots Programme. It states that authenticity and reciprocity are key principles in fostering meaningful social connection, while the power of place, self-expression and proactively finding disconnection in the community are seen as effective methods.
The report arrives at a pivotal moment, following the US Surgeon General’s Advisory of last month which highlighted the power of social connection in reducing the risks of developing and worsening heart disease, anxiety, dementia and diabetes. In the UK, 31% of people have become more isolated since the start of the COVID-19 pandemic and only 45% of younger people feel as though they belong within their neighbourhood.
Sam Dalton, Head of Policy and Campaigns at The Cares Family, said: “We need to bring people together now more than ever. We are delighted that we can share these key techniques and approaches through this report to help policymakers understand what it takes to build connection in our communities. The UK’s crisis of social disconnection is a personal, public health and political crisis that cannot be ignored. Connection truly matters.”
Kim Leadbeater, MP for Batley and Spen, added: “The effects of social disconnection are having a significant impact on the physical, mental and social health of individuals and communities across the UK. This report by The Cares Family shows that we have the tools and knowledge to bring us together and bridge divides.”
Commenting on the findings, Jon Yates, Founder of the National Citizen Service (NCS) programme and author of ‘Fractured’ said: “We have the will and capability to be more united, and building social connection is key for a healthier, safer and more prosperous society.”
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